Retail Business Case Study: Tanners Wine Merchants

Tanners Wines is one of the top wine merchants in Britain. We help them make the most of their mailing campaigns through our expert advice and customer service, while our postage discounts help them save money.


Tanners Wine MerchantsTanners Wines is an independent wine merchant established in 1842 with its head office based in Shrewsbury and branches throughout Shropshire, Herefordshire and North Wales. Direct mailings are an important part of their marketing and customer care.

How NRG Direct Mail helps

Since 2004 We have helped Tanners Wines with a wide variety of mailing campaigns, from postcards and newsletters through to personalised sales promotions, either packed into polythene bags or envelopes.

We make sure that each mailing is sent out in the most efficient and effective way possible, depending on the content of the mailing and the postage discounts available.

What the client said:

“We simply love working with NRG! Their customer care is second to none and jobs are always completed to the highest standards.

“The team’s insights have proved instrumental over the years in helping us to develop a direct marketing strategy that is both efficient and cost-effective.

“We particularly appreciate that NRG takes the time to find the best solutions for our needs and is always just an email or a phone call away with expert advice.”

Hannah Schwarzer, Mailings Co-ordinator, Tanners Wines